What is SOC?
SOC is an abbreviation for Strength of Competition. It is a number expressing the chances of your site ranking well for a particular keyword. The SOC tells you how high in the results will your site be shown when issuing a search with a search engine.
The Strength of Competition depends on various factors. The biggest influence on the result has a number of sites, trying to rank for the same keyword.
Frequently asked questions
How can I calculate the SOC?
You can do it by using third-party software and plug-ins that will tell you how strong the competition is for your keywords.
Is strength of competition the same as keyword difficulty?
No, the two concepts are different. Keyword difficulty is a measure of how difficult it is to rank for a given keyword, while the strength of competition is a measure of how difficult it would be to compete against other websites for that keyword.