Affiliate Marketing Glossary Pay Per Lead (PPL)

What Is A Pay Per Lead?

Affiliate marketing offers many ways to reward agents, like pay per click, pay per lead and pay per sale. Everyone who wants to have successful business needs to decide which one fits his needs the best.

Pay per lead means that your agents get money for every lead they create. These may be sign-ups on forms, free trials, software downloads and many others.

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