Promotional materials

Promotional materials are the essence of affiliate marketing. Promotions in advertising are far from foolproof, but using the right marketing strategy, paying attention to analytics, and utilizing the correct promotional material at the right time can yield brand awareness and high profits.

Discount coupons

Customer purchases are often motivated by saving money. A successful e-commerce business should always offer discount coupons due to this fact. According to studies, customers who receive coupons spend 37% more than they would without them. 

No longer do you customers have to spend countless hours combing through weekly flyers, clipping and organizing coupons, or searching coupon sites to find and print coupons. You can match your coupon marketing strategy with where your customers spend time online: email, text, and social media.

In an ecommerce environment where more retailers are using digital coupons to promote their products, exploring new ways to share coupons is vital. The best way to reach your target audience is to share discounts with them rather than posting the same type of coupons repeatedly. To maximize exposure and customer follow-up, content needs to be relevant, timely, and of perceived value to the customer.

Site replication

By using Post Affiliate Pro’s replication feature, affiliates are able to duplicate or replicate your business website while retaining its look and content intent. As a resulting benefit, businesses are able to advertise their products, services, and business to a large audience of potential customers and make their presence online stronger.

Having replicated sites allows affiliates to promote you even if they do not have their own web site to place banners. Affiliates can copy their URL from the replicated site into their campaigns. Personalized replication sites also ensure that when customers visit the site, cookies are saved and the sale is referred to the affiliate.

Smartlinks

The term smartlinks refers to a particular type of link used in affiliate marketing that drives customers to offers they are more likely to buy. The technology selects an offer individually for everyone who has followed the referral link. Ads are selected automatically based on the referral link. In other words, SmartLinks are affiliate links which do not point to one specific product. 

A complex algorithm powered by underlying technology features top converting offers based on multiple factors, including geographical location, user device, and area of interest to present an offer that has a higher chance of making a sale or email subscription for the advertiser.

Banners

Banners are graphics that appear from top to bottom or from one side to the other of a website or digital media property. You can rely on affiliate marketers to advertise your products or services with banners, and to provide prospects with visual advertisements that entice them to interact. 

Banners are graphics that appear from top to bottom or from one side to the other of a website or digital media property. You can rely on affiliate marketers to advertise your products or services with banners, and to provide prospects with visual advertisements that entice them to interact. 

It is important for the banner ad to attract the reader’s attention and get them curious about the advertised product or service. Images are more commonly used than texts when expressing their message. Here is a list of banner options which are available in Post Affiliate Pro:

• Banner Rotators
• HTML Banners
• Image banners
• Flash Banners
• Lightbox banners
• PDF banners
• Zip banners
• Text link banners
• Peel banners

The goal of banner advertising is to increase the visibility of your products and services online and grow your brand’s online presence. This type of advertisement can generate leads, as well as encourage people to try out your products or services, or to subscribe to your email list. Finally, we would like to point out that they provide you with the ability to retarget your potential customers that will lead to more sales in the next fiscal year.