The Data feed is a big file that contains information about merchant’s products and services. It is like a large database, that includes descriptions, images, links, pricing and much more. Normally it is in CSV or XML format.
Data feeds are created by merchants to affiliates. It has to help them with promoting merchant’s products or services. It is possible for affiliates to create individual pages or insert their information about products to this data feed. Merchants can deliver it to affiliate via email or server.
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