What is white label?
White-label software is simply software that is purchased from a service provider by a company and then rebranded as its own. In most cases, white label software is purchased from software-as-a-service (SaaS) companies that lease the rights to their software or do so over an agreed-upon subscription term.
White-label branding offers companies a host of benefits, including reduced production costs and energy consumption.
Another advantage of white-labeled software is that businesses can provide a comprehensive solution to their clients without the need for development expertise.
Frequently asked questions
Is white labeling profitable?
White labeling can be profitable if done correctly. It allows companies to save on advertising and marketing costs, and can help them reach new markets.
Why do software developers white label their products?
The most common reason for software developers to white label their products is to allow other companies to sell them under their own brand. This can be a very effective way to increase sales and market share.
How does white label software work?
White label software is a type of software that is developed and maintained by one company (the software provider) but sold and distributed under the brand of another company (the white label partner).