What is Deep Linking?
Deep linking is linking visitors directly to a specific webpage on the merchant's website, that they are interested in. It is not a merchant's homepage. It can be a specific information page or a product page.
Deep linking increase your chances of changing a guest into a sale and it raise a customer satisfaction. By deep linking you make it easier and faster for customers, because you transfer them straight to the specific page. Customers easier find information they are looking for.