What is a daily budget?
A daily budget is a setting, that allows you to define the highest limit of a spent money for a certain marketing campaign for each day. In the moment, when the daily budget is reached, all advertisement and promotional material stop showing for that day.
The daily budget does not have to be same every day. It is possible to raise the budget when the campaign is very popular. Daily budget is a great way to have control over merchant’s cost per marketing campaigns.
Frequently asked questions
How do you create a daily budget?
You can set your daily budget to the maximum amount of money you want to spend on advertising each day. Once that limit is reached, all advertising material stops showing for the day.
How can I decide on an average daily budget?
In order to decide on an average daily budget, you can use tools like Performance Planner to help you figure out the most optimal advertising spend.
How can I calculate the average daily budget from a monthly amount?
To calculate the average daily budget from a monthly amount, divide the monthly amount by 30.4.
