What is a Forced Matrix?
A Forced Matrix is a commission model commonly used by MLM companies. It limits how the affiliate tree is being built when affiliates recruit new affiliates to your affiliate program. The primary tool to grow the number of affiliates in your Post Affiliate Pro software is to reward your affiliates on multiple commission tiers, and a Forced Matrix model on top of that can benefit your affiliate program even more.
Why is the Forced Matrix model beneficial for me?
Ideally, you want to have as many active affiliates as possible, not just a few best-performing affiliates. The best way to keep all the affiliates active is to motivate them and keep them involved. Multi-tier commissions and the Forced Matrix commission model are the best tools to do that since it allows your affiliates to earn tier commissions passively over time. The more active affiliates you have, the more they will try to promote you actively.
Why is the Forced Matrix model beneficial for my affiliates?
Forced Matrix is an exciting model for new affiliates because it provides earning opportunities, even if the affiliates themselves are not initially very successful in promoting or recruiting new sub-affiliates on their own. A large percentage of all the affiliates that join an affiliate program fail to create a residual income. A Forced Matrix is a solidarity of better-performing affiliates with new affiliates in the hope that these new affiliates will stay motivated and improve in the future.
Frequently Asked Questions
What is a Forced Matrix?
A Forced Matrix is a commission model that limits how the affiliate tree is being built by limiting the overall width and depth of the affiliate tree.
How is a Forced Matrix helpful in an affiliate program?
It helps new affiliates stay active and involved in the affiliate program long-term.
Every affiliate program should have clear terms and conditions that establish rules and guidelines for cooperation between merchants and affiliates. It is crucial to define guidelines on the usage of branded materials, rules on using paid advertisements, exclusive promotions, sales cancellation policy, notice period, commission rates, payout dates, and penalties for non-compliance. Managers should regularly communicate with affiliates about the terms and conditions and remind them to follow the rules. Various email templates can be used for this purpose.
