Cost per View (CPV)

What is Cost per view?

Cost per view or CPV is one of the payment methods for online promoting. It is based on giving a money value - commission - to affiliates for every view or interaction an advertisement receives. This method is often used in video advertising model. So, merchants pay to get visitors to watch their video for a certain time.

It is simple to calculate it by dividing a sum of costs by a number of all views or interactions.