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Learn how to optimize your website effectively using AI for content creation, SEO optimization, and keyword research. Discover the tools and strategies for letting AI do the heavy lifting while optimizing your content for SEO and increasing scalability.
In this video, the speaker discusses using AI for content creation and how to optimize it for SEO. He mentions the use of tools like crowbot and quailbot.com for paraphrasing and grammarly for editing. He also emphasizes the importance of having a rigid process for content creation and doing keyword research to form topical clusters. The speaker recommends using tools like keyword insights and phrase.io for creating detailed briefs for content writers and editors. Overall, the speaker's content strategy involves letting AI do the heavy lifting, while using various tools to optimize content for SEO and increase scalability.
we now have the world of chat GPT
and everyone loves chat GPT my opinion
on it is
good you can do things at PACE but as an
SEO guy is Google going to reward this
content for the long term
I'm not so sure I think you have to
have to
tweak it slightly and I'm going to talk
to you about some of this stuff that I
do so I over the past couple of months
have been trying and testing a whole
bunch of different AI stuff even over
the past couple of years I've been using
Jasper and a whole bunch of other stuff
and I've had some decent results but
again the way it catches up with you the
websites go back down
so I've seen it on that website I've
seen it on that website I've scaled
websites up to a decent level
and the fallen off a cliff so using
AI content
alone is not perfect then what did I do
of course I still want to use AI I'm as
lazy as everyone else
I use crowbot which is a paraphrasing
too so I'll let the AI
spit out the content
I will then use something like
quailbot.com
which basically paraphrases the content
I will then I'll just let you guys take
your photos if you're taking a note of
that so cloudbot.com
I then run it through grammarly because
AI
rates in American English
they leave commas out and stuff like
that so I run it through grammarly just
to make sure it's a little bit more on
point and someone may go in and change
some of the headings and tweak a little
bit but it's just a Content editor
rather than someone chumming out the
content so we're letting
EI do the heavy lifting then we run it
through cloudbot then on to grammarly
accumulator and boom eggs on the web see
fast we can do it at a much bigger scale
and that's what we all want now
running it through something like a
grammarly you see at the top right hand
side it's given a 98 score
and a very low plagiarism score now
you're never going to have it perfect
but you can see it's two percent
plagiarism so that process in terms of
adding content helps me do things a lot
faster and I can scale websites a lot
faster so that's my little content
strategy there and some of the tools
that I use
now that as I say forms part of the
process many businesses out there do not
have a rigid process whether it's for
link building whether it's for Content
you've got to have a rigid process that
someone can follow and publish stuff at
skill
now you can see
keyword insights is another great tool
um that I use to do keyword research
and you'll be able to see you can export
that it gives you your topical clusters
it gives you everything that you need to
do and so many people that have these
content websites are not doing keyword
research so make sure you are using
tools like keyword insights you could
same Rush hrefs whatever do your keyword
research and make sure that you
understand
what a topical cluster is
and this does it all for you now I spoke
about this slide last year
I still do a lot of consultancy calls
and a lot of talks with people
and they still don't understand what a
topical cluster is now in short
podcasts is the example here
and podcast is the main core topic
and then you've got all your support and
articles
those little black lines are internal
links which are all those support
articles are going to link into the main
podcast page that forms a proper topical
cluster it makes Google it makes it
easier for Google to grow and understand
that that whole cluster's about
and people are still not doing that
they're starting here dramatized
podcasts and that's the core page that's
all they've got on their website start
with the main one and then pick off
everything else form your topical
twister and then move on to the next one
and the next one
now when you give your content writer a
brief
again there's a tool that does that for
you you don't have to do all this stuff
manually and that tools phrase which I
just showed you there
the
copyright and brief
has to be detailed remember
your copywriter or your editor probably
doesn't know jack about what you're
selling so you can give them a brief
and it gives you the overview the
questions that people ask it gives you
the the topical cluster and all that
kind of stuff so phrase.io is part of
the toolkit that I use as well and as
you see that is what my content create a
creation process looks like and that is
a huge that's 50 of the job right there
Chat GPT and other AI content creation tools have become increasingly popular, allowing marketers and SEO professionals to create content at a faster pace. However, there are concerns about whether Google will reward this type of content in the long term. To address this issue, many professionals are using a combination of AI and manual editing to ensure high-quality content. One tool that can be particularly helpful is Quillbot, which paraphrases content to make it more unique. Additionally, Grammarly can be used to ensure proper grammar and punctuation.
Despite these concerns, AI content creation tools can help marketers and SEO professionals scale their content creation efforts. By using a combination of AI and manual editing, professionals can create high-quality content at a faster pace, making it easier to scale websites and achieve better results.
Having a rigid content creation process is critical for businesses that want to create high-quality content consistently. Without a process in place, it's easy for content creation efforts to become disorganized and unfocused. Keyword research tools like Keyword Insights and SEMrush can help professionals understand what topics and keywords their content should focus on. Additionally, creating topical clusters can help make it easier for Google to understand the main topic of your content. When briefing your content writers, it's important to provide them with a detailed overview and key questions to answer to ensure that the content is aligned with your business goals.
The rise of chat GPT and AI tools has also had an impact on the affiliate marketing industry. By using automation tools, affiliate marketers can create more content at a faster pace, which can lead to greater success in their campaigns. However, there are concerns about whether search engines will reward low-quality content created with automation tools. To address this issue, many affiliate marketers are using a combination of automation and manual editing to ensure high-quality content that ranks well in search engines.
Scaling a website effectively with AI can bring numerous benefits, including improved user experience, increased efficiency, and enhanced personalization. By leveraging AI technologies, you can optimize various aspects of your website to accommodate growing demands while delivering a seamless and personalized user experience.
Implementing AI-powered analytics tools allows you to gain valuable insights into user behavior. By analyzing data such as clicks, navigation paths, and time spent on each page, you can identify patterns and areas that require improvement.
How to Scale Your Website Effectively with AI
Voice broadcasting is a powerful tool for affiliate marketing, offering wider reach and improved brand presence. AI content creation tools can help marketers scale their efforts and improve website expansion. Implementing a rigid content creation process is crucial for high-quality and successful marketing campaigns.
How to Leverage ChatGPT & Generative AI
AI technology is revolutionizing affiliate marketing, enabling faster content generation and personalized email outreach. Using AI prompts tailored to specific needs and training with industry-specific examples can enhance accuracy and customization. With AI doing the heavy lifting, marketers can connect with potential customers more effectively and drive more sales.
How to Leverage ChatGPT & Generative AI
AI technology is revolutionizing affiliate marketing, enabling faster content generation and personalized email outreach. Using AI prompts tailored to specific needs and training with industry-specific examples can enhance accuracy and customization. With AI doing the heavy lifting, marketers can connect with potential customers more effectively and drive more sales.
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